VMI Albert-Certified Carbon-Neutral for 2023 For the second year in a row, VMI becomes Albert-Certified Carbon-Neutral by offsetting its 79.8T of Carbon emissions generated in 2022, in an Albert-Approved Scheme to build a solar panel … Read more
Washing Away – Documenting London’s Last Launderettes Large Sensor Cinematography In the hustle and bustle of modern life, doing laundry may seem like a mundane chore. Yet, within the walls of a launderette, it becomes a uniquely personal experience, performed … Read more
VMI Cuts Carbon Emissions for Third Year by 36% on 2022 VMI recently celebrated a significant achievement in its sustainability journey, as revealed in its latest carbon audit by Creative Zero. After three years of dedicated efforts to reduce its carbon footprint, VMI surpassed expectations with a remarkable 36% reduction in its operational carbon footprint in 2023 compared to 2022. VMI’s carbon emissions have actually decreased by more than half from its new 2021 base year of 213T to 78T in 2023. These numbers, meticulously calculated in accordance with SBTi guidelines, reflect VMI’s dedication to surpassing industry standards and driving meaningful change in sustainability practices.
Is 4K or 6K Enough. Do we even need 8K or more? Cameras, Media, DIT and Streaming This article aims to explore that there are further considerations to make when considering the image size and CODEC, which means more data, more transfer time, more media resource and in post, more render time, ultimately costing production more money. However, there is also a sustainability argument which becomes relevant, since more data also means more energy usage and a greater carbon footprint.
Vote for VMI Offset Scheme for 2023 Climate Neutrality Link: https://www.surveymonkey.com/r/VMI_2023_VOTE VMI’s plans to offset the 79T of CO2e carbon carbon emissions generated in 2023 an Albert-certified offset scheme run by Ecology and we are inviting our clients, staff and other … Read more
Flint Media Publishes VMI Guide to Starting Your Sustainability Journey Link: https://theflint.media/sustainability-guide-download/ Unbelievably, Neil Howman of On-line Publisher, Flint Media, was so impressed with the sustainability efforts of VMI, that they asked whether we could help them to create a 10 page … Read more
VMI runs Bootcamp to help youngsters join TV industry Courtesy of funding from the DfE and Hertfordshire Local Enterprise Partnership and with generous sponsorship from SEGRO, training provider The JGA Group and VMI partnered in early 2024 to run … Read more
VMI SUSTAINABILITY FEATURES 5-PAGES IN ZERB Link: https://vmi.tv/wp-content/uploads/sites/3/2024/02/Zerb-Feature-on-VMI-Spring-2024.pdf We are excited to share that VMI’s climate-friendly actions were recently featured in a 5-page case study in the Spring edition of Zerb Magazine, the official magazine of the GCT! … Read more
FIELDTRIP: Exploring the Uncharted Frontiers of Science Fiction Large Sensor Cinematography “FIELDTRIP,” a 25-minute science fiction, multiple award-winning short film, stands as a testament to the creative ingenuity and collaborative spirit of filmmakers Paul Arion and Soren Bendt. Shot against the … Read more
Power to the People Cameras, Lighting You can have the best camera kit in the world but if you can’t power it because your batteries have failed you, then you are really stuck. This article explores the battery standards which exist today and how to make the most out of every type of technology.
The Winners Announced – Sustainable Film Competition VMI and Sustainable Film arranged a competition to offer free camera and grip equipment and the results are now in…
VMI Sustainability in the News Link: https://vmi.tv/wp-content/uploads/sites/3/2024/01/Definition-Story-on-VMI-Sustainability-Dec-23.jpg Definition Magazine ran a full page feature on VMI and its sustainability initiatives this month.
VMI 2023 Client Survey – great results In December 23/January 2024, we held our 16th annual client satisfaction survey, asking all VMI clients who had hired from us in the previous 12 months exactly what they thought … Read more
What company has their own compost heap? VMI! We have been recycling all of our bio waste for some years but Bristol, has gone one better and recycle all food waste with their own compost heap. Gary, the … Read more
Sustainable Film Competition CALLING ALL SUSTAINABLY MINDED FILMMAKERS! 2023 was a difficult year for our industry, to get 2024 started on the right note, VMI and Sustainable Film are offering 2 productions the … Read more
VMI Price Match – You won’t hire it cheaper. Full Stop. Find a better price elsewhere? Just send us a competitor’s quote and we will match it. You will also help to save the planet, since we are the only Albert Certified Carbon Neutral rental company. VMI Price Match commitment – we will price match against any other UK Rental company, subject to availability.
VMI Presents our Christmas Client Secret Santa! Your Chance to Save up to £500 on Your Next Hire We understand that this year has presented some unique challenges, with the writer’s strikes and the rising cost of … Read more
Linney has high speed food shoots licked with Ember Large Sensor Cinematography In the world of food commercials you only have a limited time before the item you are photographing begins to lose its appetising freshness. “If a lettuce wilts or a … Read more
Shooting Anamorphic in Full Frame and S-35 Lenses Everyone appreciates the cinematic quality of shooting anamorphic. With the popularity of Full Frame, it made sense for VMI to make more options available for capturing in both anamorphic and Frame. This is a new article to explore these options.
VMI Open House Event… In Pictures With the degree of weirdness for 2023 being off the weirdness scale, we decided to host an ‘Open House’ in September for our clients and it was a great success with lots of new and existing kit on show. Here is the story… in pictures!
Solar Panels Boost Video Village Power Solutions In the past, portable location power was only possible using a generator but the latest AC batteries give a real emissions-free alternative for many applications. Best of all, the addition … Read more
VMI Publishes Sustainability Film VMI publishes a short film to show our approach to sustainability and how we have reengineered our business to become an Albert-approved Carbon-Neutral rental company since 2022. We know that … Read more
VMI Open House Day 13 Sep – Book Now A lot has changed in 2023, so instead of waiting until December for our annual new products day, we are hosting an ‘Open House’ in September with lots of new … Read more
VMI awards Best Shorts award at KIFF 2023 VMI loves to support new entrants to the industry and after a successful inaugural Kingston International Film Festival (KIFF) in June 2022, VMI are proud to be continuing their support … Read more
VMI SPONSORS CINEMATOGRAPHY 2023 AWARD AT PORTSMOUTH UNIVERSITY We never forget that we were all once students – even James Cameron and Martin Scorsese had to learn the art of film craft once! VMI are proud to have … Read more