Camera kits


Mission Statement

VMI has taken great strides to reduce its impact on the environment and continues to do so, going forward, wherever and whenever possible.

VMI Wins Environmental Award in 2016

Ealing Council praised VMI's environmental efforts by awarding VMI with an environmental award in October 2016 to recognise its effort in saving energy in a novel IT initiative.  The project managed to consolidate the functions of 4 separate computer servers into one new more efficient server saving both power and also power required to cool the server toom power too.  This award was part of an Ealing Council initiative to reduce power consumption in the West London area.

VMI only uses energy from a certified 'green deal' which is 100% renewable.


VMI is now a recognised Albert Supplier








VMI is a Green Pledge Contributer

An independent group of rental companies created an action group, chaired by Jason Henwood, to ensure sharing best-practice to promote sustainable business techniques and share good business practice and VMI continue to support this initiative, which we call the Green Pledge

By signing this declaration, we endeavour to work alongside Albert to direct our industry into more sustainable practices, including taking trains instead of planes, using sustainable paper, reducing wasteful packaging, minimising the use of single use plastics etc.  Click on the logo for full details of our respective commitments.











Recycled Paper only

VMI only uses recycled paper and recycles all paper waste that it produces.  VMI has separate bins for paper and also recycles plastic and textiles in the W3 office.  Presently, there is no bio recycling facility at Victoria Industrial Estate.

Link to see VMI supplier of paper labels and label specs

No More Plastic to seal cables

In 2019, VMI committed to cease stocking single use plastic to seal cables and filters.

Instead, VMI began using paper adhesive labels to seal cables with, so that we would have a visible indication of whether cables required testing or not.  We were keen to ensure that these were printed on recycled paper for minimum environmental impact.

Biodegradable plastic to seal filters

Just with the cable initiative, VMI found a supplier to manufacture Oxo-biodegradable plastic to sheath our filters into.

Whilst a recycle logo can reassure people, what is lesser known however is that even recycled material put into landfill will degrade, however in the absence of oxygen, the bi-product is methane, rather than carbon dioxide, which is 21x worse as a greenhouse gas...  As a result, we print onto the plastic sheathing that these should be disposed of with the compost waste, so that they can bio-degrade with the lease impact on our environment.

Biodegrading test

On the right is an experiment of leaving two samples of bio-degradable plastic and regular PVC in the Managing Director's garden over the winter and summer of 2019/2020.

Throughout the winter, there was little change between the two but as the conditions warmed up in spring and summer, the bio-degradable plastic show signs of deteriorating rapidly.

In the earth, surrounded by water and bacteria, it is expected that degradation will take place more rapidly still, though the Managing Director's attempts at being able to recover samples from his composted waste were less successful than the images shown above!  

Click here to see a graphical account of how on the plastic material degrades, as supplied by the manufacturer.

Link to see VMI supplier of biodegradable plastic layflat tubing and specs


Further Initatives of Environmental Action/Policies of VMI

Batteries when they are retired from service are sent back to the Manufacturer (Anton Bauer/Hawkswood) for recycling.

Waste Electrical and Electronic Equipment (WEEE) and other harmful waste are strictly taken to Council recycling points for correct recycling.

Our building in W3, was purpose built in 2012 and designed with efficiency and reducing VMI's impact on the Environment as a focus.

The entire building is installed with cool LED lights throughout, which offer a better quality of light, less tiring to staff, as well as reducing electricity and cooling.

The floors of the warehouse are installed with Ecotiles, which are made from recycled tetrapack containers.

By reducing transit charges to clients for non timed deliveries, increases the number of drops per van trip and thus reduces trips saving fuel and emissions and this led to a measurable saving in fuel useage over the past 2 years, since inception.

VMI has also discarded the use of water coolers, which increase fuel use (for deliveries), plastic production (for the bottles) and electricity consumption (for keeping the water cool). Instead, it has installed water fountains that supply ground-cooled water straight out of the water main for staff and clients to drink.

VMI has also eradicated towel waste, having installed Dyson Blade hand driers in both toilets.

VMI also encourages its staff to use public transport and sponsors staff to buy bicycles.  At VMI today, at least 3 members of staff ride to work by bicycle as does Barry Bassett, VMI's Managing Director.


VMEDIA uses electric car for deliveries

VMI's media rental arm, VMEDIA, offers a unique delivery service using an Eco-friendly electric powered BMW. As a low-carbon service, the vehicle incurs no congestion charge and this saving is passed on to customers by offering a complementary free local and national delivery service * or with a subsidised fixed deliver/collection service, which is equivalent to the cost of a bike courier.

Full details here.

VMI Environmental policy statement

VMI also takes its environmental impact very seriously. The Board of Directors determines the overall environmental policy for VMI paying due regard to the protection of the environment, the effective and efficient use of energy and raw materials, and the minimisation of waste.

The aim of the policy is not simply legislative compliance, we wish to enhance our corporate social responsibility by supporting the development of best practice and innovative solutions to deliver sustainable growth whilst continually improving environmental standards.

VMI commits to:

The Board accepts responsibility for the overall effectiveness of the environmental policy and recognises the essential role that employees at all levels need to play in the development of environmental awareness and efficiency.

Updated June 2019

VMI are proud sponsors of:

The British Society of Cinematographers The Guild of Television Cameramen The Guild of British Camera Technicians International Federation of Cinematographers Plasa - Rental Guard Plasa member Cinematography Mailing List Xhire - Anri fraud network